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Job Title
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SEA_Manager/Sr. Mgr, Media Specialist
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Date
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2010-01-12 |
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Company
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Samsung Electronics America, Inc.
(View All Jobs)
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Location
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Ridgefield Park,
NJ
07660
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Category
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Advertising/Media
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Posted by
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bhodes |
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Job Description
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Position Summary
The Manager for Media will be responsible for oversight of CED consumer marketing to drive brand awareness preference and sales. The Manager acts as the key day-to-day manager of media strategy and tactical work (strategy and platforms), reporting to the VP of Marketing Communications.
Must be able to manage media agencies, have strategic media communication acumen to drive campaigns; and ability to manage multiple simultaneous projects
Common Essential Duties & Resp.
Manage and develop:
- media strategies and plans for advertising/online
- creative media solutions and integrated media partnerships, that would be taken ahead for tactical planning and implementation
- branded content and media integrations
Work with various internal stakeholders to obtain buy-in / secure appropriate resources
Explore emerging media and technology and find new ways of integrating a learning plan across media activations
Evaluate potential environments that are presented for activation
Define the key program metrics
Manage overall media budget including tracking/reporting
Partner with media agencies and Samsung stakeholders from Marcom launch teams, CED product marketing, North America headquarters, and Korea HQ counterparts in media planning and execution
Necessary Skills / Attributes
Education:
BS or BA degree in Advertising, Marketing, or a related discipline
Experience:
4+ years experience in marketing with solid foundation across al media
Experience with client and agency collaboration
Experience in leading projects from conception to implementation
Demonstrated critical thinking and problem solving
Experience managing multiple clients or one major client with several concurrent campaigns
Strong leadership skills
Excellent verbal and communication skills
Organization and multi-tasking skills
Proficiency with Excel, Power Point, and Word
Skills:
Strong agency and client relationship management skills
Exceptional management skill to oversee all areas of media
Exceptional detail orientation
Strong interpersonal and negotiation skills
Strong project management and multi-tasking skills
Demonstrated critical thinking and problem solving
Must be able to adapt to/accomplish tasks in a lean 'entrepreneurial' type environment
Actively developing a climate of teamwork and cooperation when working with the peers.
Ability to work effectively with all levels of management
Excellent verbal and communication skills
 Experience: Mid-Career Education: 4 years
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